BREW COFFEE CO.

Est. 2019

Creating a brand and logo for a new coffee, tea, and bakery was an exciting challenge that I was recently commissioned for. The task at hand was to design a visual identity that reflected the essence of this establishment, set to open its doors in Islamabad, Pakistan, in 2019.

To begin, I stared with a logo that was simple yet striking - the logo is comprised of a cup that doubles as the B in the name.

Next, I created a visual identity that embodied the brand values of the bakery. Inviting colors alongside clean typography, came together to create a visual language that was both contemporary and fun.

The final result was a cohesive brand identity that was able to express the essence of the bakery. I was thrilled to see the brand come to life as the bakery opened its doors, and to see it garner a loyal following of customers who were drawn to its warmth, hospitality, and delicious treats.